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To cope with the potential for an increase in demand for products and services, Microsoft opened a number of “holiday stores” across the U.S. to complement the increasing number of “bricks-and-mortar” Microsoft Stores khelaghor-bangladesh.com/bd/ that opened in 2012. Following the release of Windows Phone, Microsoft undertook a gradual rebranding of its product range throughout 2011 and 2012, with the corporation’s logos, products, services, and websites adopting the principles and concepts of the Metro design language. The initiative is meant to speed innovation through simple software changes in telecommunications networks, wireless networks, data centers, and other networking areas. This nonprofit organization is focused on providing support for a cloud computing initiative called Software-Defined Networking. Gates retired from his role as Chief Software Architect on June 27, 2008, a decision announced in June 2006, while retaining other positions related to the company in addition to being an advisor for the company on key projects.

In April 2019, Microsoft became the third U.S. public company to be valued at over $1 trillion.a As of 2024update, Microsoft has the third-highest global brand valuation. In 2018, Microsoft became the most valuable publicly traded company in the world, a position it has repeatedly traded with Apple in the years since. In mid-2025, Microsoft’s Russian division, Microsoft Rus LLC, filed for bankruptcy after President Vladimir Putin stated that foreign services providers should be throttled in Russia to make way for domestic software. In September 2024, BlackRock and Microsoft announced a $30 billion fund, the Global AI Infrastructure Investment Partnership, to invest in AI infrastructure such as data centers and energy projects.

The layoffs primarily affected Activision Blizzard employees, but some Xbox and ZeniMax employees were also affected. As a result, the company will record an impairment and restructuring charge of approximately $950 million, of which approximately $200 million will relate to severance payments. In May 2016, Microsoft announced another 1,850 job cuts mostly in its Nokia mobile phone division. In July 2015, Microsoft announced another 7,800 job cuts in the next several months. In October 2014, Microsoft revealed that it was almost done with eliminating 18,000 employees, which was its largest-ever layoff sweep.

According to the complaint and media reports, Microsoft’s cloud services may have been used to store or process surveillance-related data. The probe scrutinized Microsoft’s bundling of cloud services with products like Office and security tools, as well as its growing AI presence through its partnership with OpenAI. The program authorizes the government to secretly access data of non-US citizens hosted by American companies without a warrant. Microsoft was the first company to participate in the PRISM surveillance program, according to leaked NSA documents obtained by The Guardian and The Washington Post in June 2013, and acknowledged by government officials following the leak. In December 2013, the company made a statement to further emphasize that it takes its customers’ privacy and data protection very seriously, saying that “government snooping potentially now constitutes an ‘advanced persistent threat,’ alongside sophisticated malware and cyber attacks”. Microsoft provides information about reported bugs in its software to intelligence agencies of the United States government, prior to the public release of the fix.

With a few exceptions of new companies, like Netscape, Microsoft was the only major and established company that acted fast enough to be a part of the World Wide Web practically from the start. It shipped on July 21, 1993, with a new modular kernel and the 32-bit Win32 application programming interface (API), making it easier to port from 16-bit (MS-DOS-based) Windows. In 1990, the Federal Trade Commission examined Microsoft for possible collusion due to the partnership with IBM, marking the beginning of more than a decade of legal clashes with the government.

• On July 19, a global IT outage impacted Microsoft services, affecting businesses, airlines, and financial institutions worldwide.
• In April the company further expressed willingness to embrace open source initiatives by announcing Azure Sphere as its own derivative of the Linux operating system.
• Under his direction, the company has expanded its video gaming business to support the Xbox brand, establishing the Microsoft Gaming division in 2022 and acquiring Activision Blizzard in 2023.
• Its flagship hardware products are the Surface lineup of PCs and the Xbox brand of video game consoles, the latter including the Xbox network.

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In December 2018, Microsoft announced Project Mu, an open source release of the Unified Extensible Firmware Interface (UEFI) core used in Microsoft Surface and Hyper-V products. In April 2018, Microsoft released the source code for Windows File Manager under the MIT License to celebrate the program’s 20th anniversary. In May 2016, the company announced it was laying off 1,850 workers, and taking an impairment and restructuring charge of $950 million. During the summer of 2015 the company lost $7.6 billion related to its mobile-phone business, firing 7,800 employees.

2014: Windows 8/8.1, Xbox One, Outlook.com, and Surface devices

In June 2022, Microsoft published the report on Russian cyber attacks and concluded that state-backed Russian hackers “have engaged in “strategic espionage” against governments, think tanks, businesses and aid groups” in 42 countries supporting Kyiv. During the COVID-19 pandemic, Microsoft’s president, Brad Smith, announced that it had donated an initial batch of supplies, including 15,000 protection goggles, infrared thermometers, medical caps, and protective suits, to healthcare workers in Seattle, with further aid to come. The company was the official jersey sponsor of Finland’s national basketball team at EuroBasket 2015, a major sponsor of the Toyota Gazoo Racing WRT (2017–2020) and a sponsor of the Renault F1 Team (2016–2020). The company’s retail locations are part of a greater strategy to help build a connection with its consumers. As per company executives, Microsoft had been on the lookout for a flagship location since 2009.

On October 26, 2015, the company opened its retail location on Fifth Avenue in New York City. It was announced that the division would be led by Jordan Hoffman, who previously worked for Deepmind and Inflection. In April 2024, it was announced that Microsoft would be opening a state-of-the-art artificial intelligence ‘hub’ around Paddington in London, England.

The company had restructured operations in Russia after the 2022 Russian invasion of Ukraine, but those restructuring efforts had failed. On February 28, 2025, Microsoft announced that Skype would be shutting down on May 5, 2025, to streamline its focus on Microsoft Teams. Microsoft also announced relaunch of its controversial tool, Recall, in November 2024 after addressing privacy concerns. Microsoft stated that the underlying cause had been fixed but acknowledged ongoing residual impacts on some Microsoft 365 apps and services. Despite CrowdStrike’s CEO George Kurtz clarifying that the issue was not a cyberattack, the incident had widespread consequences, leading to delays in air travel, financial transactions, and medical services globally.